Top 5 Fashion Games Performance in South Africa Q2 2023

In Q2 2023, the top 5 fashion games in South Africa demonstrated varying trends in weekly downloads, revenue, and active users, according to data from Sensor Tower. Here, we delve into the performance of Fashion Battle - Dress up game, Project Makeover, High School BFFs: Girls Team, DIY Paper Doll, and Hair Tattoo: Barber Shop Game.

Fashion Battle - Dress up game experienced fluctuations in its metrics throughout the quarter. Weekly revenue saw a general upward trend, peaking at $70 in late April. Downloads varied, starting at around 12.6K in late March and dipping to as low as 5.9K in late May before rising again to approximately 8.3K by the end of June. The number of active users also fluctuated, peaking at nearly 40K in mid-June.

Project Makeover from Magic Tavern, Inc. maintained a steady revenue stream, starting at $7.7K at the end of March and reaching up to $10.1K by the end of June. Downloads showed significant growth, particularly in late May and early June, where they reached over 12K. Active users also increased, peaking at about 53K in late May.

High School BFFs: Girls Team saw a remarkable rise in downloads, starting from under 1K in late March and climbing to over 14K by the end of June. Active users followed a similar trajectory, increasing from around 900 to over 12K during the same period.

DIY Paper Doll by CrazyLabs LTD had a mixed performance. Revenue remained minimal throughout the quarter, but downloads and active users showed notable trends. Downloads peaked at over 21K in early April before declining and then rising again to approximately 8.1K by the end of June. Active users fluctuated, peaking at around 39K in early April and settling at around 29K by the end of June.

Hair Tattoo: Barber Shop Game from CASUAL AZUR GAMES saw a significant increase in downloads, starting at around 9.6K in late March and reaching up to 14.7K by the end of June. Active users also followed an upward trend, peaking at over 72K by the end of June.

These insights provide a glimpse into the performance of top fashion games in South Africa during Q2 2023. For more detailed analysis and data, visit Sensor Tower.